Brasserie Bread has had an incredibly long association with Organic Food Markets. Can you enlighten us as to how this "introduction" came to be
Brasserie Bread has been actively involved in farmer's markets in Sydney for the past 7 years. It's a very important part of our wholesale business.
Farmer's Markets obviously attract locals keen to source fresh local produce, they also attract large numbers of enthusiastic "foodies". Both these groups of consumers are keen critics, and they're never shy about giving us direct feedback.
Farmer's Market shoppers also share their experience with lots of other people, both good and bad! This certainly keeps us on our toes and gives us invaluable insight for future product development.
Dom is without a doubt one of the most engaging people on the planet and with this magic touch is able to strike up a conversation which will ultimately end with a result that all stallies want: a sale. How difficult from your point of view is it to be a stallie at a market as opposed to a retail outlet (eg: Brasserie Bread's Bakery location and on sellers at cafes)
We can only assume it's difficult because you can't control the weather, transporting the goods and keeping them in their optimum condition, as well as the limitations on how you can present the products (eg: not being able to heat the bread in an oven).
From the perspective of the Riversider's we can attest that Dom keeps it together like a pro. Always the optimist, always remembering every person's name and preferences and always sold out by end of day so there is absolutely a magic touch about him!
Your bread is known for winning many medals at many Easter Shows which is a testament as to how good your products are. What would be your best seller at any given time
Definitely our organic sourdough which is made with organic unbleached flour, Murray River salt and our 18 year old sourdough starter.
Our Quinoa & Soya Sourdough also have a big following. It's packed with nutritious soya beans and five seeds including quinoa.
Rain, hail or shine our markets are on. Rain, hail or shine Brasserie bread is at every market. Do Brasserie Bread deliver to market sites or does the stallie collect from the bakery (which would then mean an extra early start for the stallies for sure!)
They pick up from our Banksmeadow Bakery
How would you sum up the world of Brasserie Bread in 5 words
Honouring traditions of artisan baking
**********
With thanks to Brasserie Bread for sharing a little piece of their baking world with us and if you haven't already then you must. Dom will share with you the delights of these amazing products every Saturday so make sure you DON'T be a stranger!










